Real Work
The Dynamic Influence Loop™
In Action
Not theory — real businesses we've worked with, plus concrete examples of what gets built. Below: the clients, then a closer look at the assets of the Loop.
16
real businesses we've worked with
3
facets shown in action below
9
example formats — wide, vertical, square
Who we've worked with
16 businesses who trust our framework
Exploration Anchors
Be findable and familiar long before they're ready to buy.
We build the assets that make you findable and familiar across Google, YouTube, Meta, and LinkedIn — emotional benefit, problem/solution, brand story, and educational value, built to the Help Don't Sell standard.
30-second brand-story reel
A founder-voiced Reel built to the Help Don't Sell standard — plants familiarity before a prospect visits the site.
Problem/Solution field-proof reel
Real jobsite footage — “These barges are built for our jobs” — Kehoe running its own equipment through the same conditions it sells against, not a studio demo.
Emotional-benefit carousel post
A real feed post — “Your home value went up $180K since 2019. You haven't used a dollar of it” — naming the exact number a homeowner didn't know they had.
Evaluation Enhancers
Give buyers a reason to tip toward you.
We build the testimonials, case studies, before/afters, and comparisons that move a considering buyer to a decided one — plus the Ask & Showcase system to keep proof flowing after we're done.
Studio process reel
A real look inside the studio — design sketches, finished tattoos, and the artist at work, cut together as proof this is a working shop, not stock footage.
Functional Benefits ad
Real ad copy — “The only thing tougher than winter is our containers” — a durability guarantee, not a features list.
Case study walkthrough
A full case-study cut — the specific before/after numbers a considering buyer needs, not a highlight reel.
Bias Leverage
Decision confidence, not customer anxiety.
We apply proven, ethical psychological triggers — social proof, category heuristics, authority, urgency — so your offer is easier to say yes to, without resorting to pressure tactics.
Category Heuristics ad
Real ad copy — “20 Years of Proof. Zero Risk. Book the Conversation.” — leading with the one number this buyer actually judges the category on, not a feature list.
Authority Bias badge stack
A real credibility stack — Trustpilot's “Excellent” rating from 1,299 reviews, paired with a no-pressure 15-minute consult offer.
Power of Now / Scarcity reel
Real seasonal footage — a campfire, cozy van life, snowy scenery — building desire before a direct “Book Your Seasonal Adventure Today” call to action, not manufactured pressure.